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Bleisure travel is the combination of business traveling with leisure outings, which often results in an extension in the duration of travel.
It originates from business travelers who extend the duration of their trip in order to experience the place they are traveling and enjoy activities such as sightseeing or attend special events. Some advantages of bleisure traveling might be the reduction of stress for working professionals on their business trip, as well as better professional performance as it boosts morale.
For the travel industry, bleisure results in extended stays which means higher revenue from room occupation and product upselling.